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Local News
Stay up to date with our monthly event highlights, get to know local movers and shakers in our features, and pick-up some free tips to help grow your business in our marketing articles.
![Marketing Monday: Good Vibes Edition](https://images.squarespace-cdn.com/content/v1/65a5a16cb63149536bc4cc29/202d7d38-3269-4043-8d6a-0382acbaba67/Marketing+Monday+-+Spreading+Good+Vibes.jpg)
Marketing Monday: Good Vibes Edition
Spread good vibes as a way to market your business. Learn how in our latest Marketing Monday post.
![Filling Big Shoes on a Shoestring Budget](https://images.squarespace-cdn.com/content/v1/65a5a16cb63149536bc4cc29/45fd2c04-bb15-489f-96fc-71853bbe146b/Marketing+Monday+-+Filling+Big+Shoes+on+a+Shoestring+Budget.jpeg)
Filling Big Shoes on a Shoestring Budget
Check-out these Marketing Monday tips to ensure you’re maintaining the health of your business and continuing to grow your customer base. Here are a few marketing tactics you can implement immediately with minimal effort and little to no financial investment.
![Creating Customers for Life](https://images.squarespace-cdn.com/content/v1/65a5a16cb63149536bc4cc29/e52974b2-8235-4d5e-a94e-adc02a39b977/Marketing+Monday+-+Creating+Customers+for+Life.jpeg)
Creating Customers for Life
Use these Marketing Monday tips to increase the lifespan of your customers.
![2023 Marketing Mindset](https://images.squarespace-cdn.com/content/v1/65a5a16cb63149536bc4cc29/7eeb9b48-3786-4d00-8be4-ec9a17a860d5/Marketing+Monday+-+Marketing+Mindset.jpeg)
2023 Marketing Mindset
Increase sales and grow your business by implementing a year-round marketing mindset.
![Choose your Words Carefully](https://images.squarespace-cdn.com/content/v1/65a5a16cb63149536bc4cc29/e5436796-3a66-4272-8490-e748c6704832/Marketing+Monday+-+Copywriting.jpeg)
Choose your Words Carefully
The words you choose to define your brand create the foundation for effectively marketing your business. Implement these three steps to get started.
![Social Media High Five](https://images.squarespace-cdn.com/content/v1/65a5a16cb63149536bc4cc29/111d2f61-2001-4ee2-a8bf-bf2a798a9893/Marketing+Monday+-+Social+Media.jpeg)
Social Media High Five
Try these five content ideas to grow your business’s presence on social media.
![Turning Likes into Love](https://images.squarespace-cdn.com/content/v1/65a5a16cb63149536bc4cc29/ac5a8894-2781-433c-8a9c-b028786d4cc7/Marketing+Monday+-+Turning+Likes+into+Love.jpg)
Turning Likes into Love
Spread the love! Click for our Marketing Monday easy (and free!) ways to increase your exposure on Facebook.
![Earning an A+ in Marketing](https://images.squarespace-cdn.com/content/v1/65a5a16cb63149536bc4cc29/8c2c49ca-cf01-4cb1-bac4-ec8037f9f00f/Marketing+Monday+-+Education+Based+Marketing.jpeg)
Earning an A+ in Marketing
Earn an A+ from customers when you implement education-based marketing.
![KISS!](https://images.squarespace-cdn.com/content/v1/65a5a16cb63149536bc4cc29/c6470677-0811-49a3-aebd-be97a253aceb/Marketing+Monday+-+KISS+-+STA+Marketing+PR.jpeg)
![Writing an Effective Email](https://images.squarespace-cdn.com/content/v1/65a5a16cb63149536bc4cc29/e3e1194d-7064-452a-a07b-abf663d3be09/Marketing+Monday+-+Writing+an+Effective+Email.jpg)
Writing an Effective Email
Become the leader of the pack when you follow our step-by-step guide for writing an effective customer email.
![Crafting a Compelling Offer](https://images.squarespace-cdn.com/content/v1/65a5a16cb63149536bc4cc29/9bfdf5cd-bf74-44b0-8bb8-b9fcd06c7038/Marketing+Monday+-+Crafting+a+Compelling+Offer.jpg)
Crafting a Compelling Offer
Learn how to craft a compelling offer to turn window-shoppers into customers.
![Pivoting your Marketing](https://images.squarespace-cdn.com/content/v1/65a5a16cb63149536bc4cc29/d993a2b7-50db-4d15-b46d-80ffc84edac6/Marketing+Monday+-+Pivoting+your+Marketing.png)
Pivoting your Marketing
In this week’s Marketing Monday segment, discover how to pivot your marketing messaging to adapt to current times.
![How to Define your Target Audience](https://images.squarespace-cdn.com/content/v1/65a5a16cb63149536bc4cc29/c76a1695-abd1-4a23-b9ac-34b9f5d4cb74/Marketing+Monday+-+How+to+Define+your+Target+Audience.jpg)
How to Define your Target Audience
Land the big one when you use our free marketing tips to help define your target audience.
![The New Face of Facebook](https://images.squarespace-cdn.com/content/v1/65a5a16cb63149536bc4cc29/1705687802411-737JRN4C1PA9Z6YZY4LZ/Marketing+Monday+-+Facebook+Redesign.jpg)
The New Face of Facebook
This social media giant got a facelift. Click below to learn about Facebook’s redesign.
![Ways to Reach more Customers for Free](https://images.squarespace-cdn.com/content/v1/65a5a16cb63149536bc4cc29/46731858-c82d-4f10-ac38-8b387a7892fe/Marketing+Monday+-+Reach+more+customers+for+free.jpeg)
Ways to Reach more Customers for Free
Implement these marketing strategies immediately to increase your customer reach.
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Working with a Full Stack
Stack your marketing deck with this week’s Marketing Monday tips.
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Marketing Before, During and After Crisis
Free marketing tips to help you mitigate the impact of coronavirus on your business.
![A Picture IS Worth a Thousand Words](https://images.squarespace-cdn.com/content/v1/65a5a16cb63149536bc4cc29/75b03baa-ffc1-4580-8001-26550182871f/Marketing+Monday+-+A+Picture+is+worth+a+thousand+Words.jpg)
A Picture IS Worth a Thousand Words
Great product photography has never been more important in marketing your business.
![Social Media Hang Ten](https://images.squarespace-cdn.com/content/v1/65a5a16cb63149536bc4cc29/0bb16010-f83c-4144-9c30-5822bf88bbfe/Marketing+Monday+-+Social+Media+Hang+Ten.jpg)
Social Media Hang Ten
Here are five more great social media content ideas to help you surf into this week.
![Crazy Times Call for Creative Solutions](https://images.squarespace-cdn.com/content/v1/65a5a16cb63149536bc4cc29/5b94876b-dde6-43b3-b026-c649a389935c/Marketing+Monday+-+Creative+Solutions.jpeg)
Crazy Times Call for Creative Solutions
Now is the time to have fun and get creative in marketing your business. Read this week’s Marketing Monday strategies to learn more.